USE
Universal Success Enterprises is synonymous with premium residential projects in India. USE as its acronym goes, is a leading multinational company which forayed into Indian markets to create the first ever FDI township in West Bengal. The Kolkata West International City was a resounding success in the eastern market and this spurred the company towards diversifying into infrastructural divisions. The company is presently engaged in diverse infrastructure development activities with strategic business models employed across sectors like SEZ, infrastructure, power and ports. The competitive advantage of the company lies in its jurisdiction over the complete energy value chain and this has made it a great choice for customers and partners across several divisions.
The company aims at the development of world class infrastructure in segments like townships, ports, power plants, industrial parks and others. Community needs are highly emphasized on at the company and it makes use of top class technology, architectural expertise and efficient designs for each of its projects. Environmental protection is also given ample importance at Universal Success Enterprises and it is continually focused on meeting customer needs better. The specific core values of the company include supreme quality, commitment towards clients, business ethics, satisfaction of employees, teamwork and a constant quest for excellence. The Universal Success Enterprises Group is also known for its Corporate Social Responsibility wing. Apart from welfare initiatives at all USE new projects, the company also participates in various socio-economic activities with a view towards enabling consistent growth and development across all sections of society.
The Group is headed by its founder and chairman, Mr. Prasoon Mukherjee who is a non Resident Indian based in Singapore. One of the most iconic industrialists across Asia, he started his entrepreneurial journey with energy trading in Jakarta in 1995. Infrastructure and hospitality were the two areas here diversified into thereafter. USE was founded by him in the year 2000 and is headquartered at Singapore. The business of the company was then expanded to India and there are several successful USE completed projects in the country today. Large scale project development is one of the core expertise areas of Universal Success Enterprises. The company has aimed at participating in the country’s growth story of late. Mr. Mukherjee is a renowned philanthropist and has actually redefined corporate governance in a big way through his provision of ample support during natural calamities, enabling better lives for physically challenged individuals and sponsoring film festivals and book fairs.
Some of the on-going projects of the Group include Charulata and Lavanya Apartment at Howrah, which are its flagship offerings in the residential segment in West Bengal. There are several township projects that are being undertaken by Universal Success Enterprises and these include Japanese City at Dholera in Gujarat and townships at both Haldia and Baruipur which will go a long way towards boosting overall industrialization in West Bengal. The Eco-Industrial Park at Nayachar is another big ticket project that the Group has taken up and this promises to set new benchmarks in its category.