Tata Housing Enables Buyers to Purchase a Home at Rs. 1 Lakh This Festive Season

Tata Housing Enables Buyers to Purchase a Home at Rs. 1 Lakh This Festive Season

Tata Housing Enables Buyers to Purchase a Home at Rs. 1 Lakh This Festive Season

The remaining amount to be paid in interest-free installments


Tata Housing Development Co. Ltd., India’s fastest growing realestate development company is proud to offer prospective home buyers THE REJOICE OFFER. Smart Value Homes Ltd, a 100% subsidiary of Tata Housing exclusively focusing on affordable homes has designed this opportunity, keeping in mind the sentiments attached with Indians owning a home. The campaign aims at easing the complexity involved in owning a home. This festive offer by Tata Housing’s Smart Value Homes will allow the buyers to make the right investment of booking a home at a reasonable amount with convenient payment options.

Many Indians consider this time of the year an auspicious time to invest in property. Smart Value Homes Ltd is offering flexible financial payment options in order to turn the buyers’ aspirations into a reality. Smart Value Homes’ project, New Haven, offer buyers the convenience of owning a home without the burden of a long-term loan. The offer requires the buyer to pay the company a sum of Rs. 1 lakh to book the apartment. The buyer needs to pay 22 installments starting at Rs. 28,000 month (depending on the unit type) and 4 bullet installments at Rs. 2, 50,000. These installments will be paid to Tata Housing directly and are interest free. This offer also provides an opportunity for urban migrants to own a home with the flexible financial plan that is convenient for buyer and builder, alike. The offer is valid during the festive season, till 5th November 2013, and the project possession will be in April 2016. The homes at New Haven Bangalore start at Rs 30 Lakhs (all inclusive).

Mr. Pawan Sarda, Marketing Head, Smart Value Homes – a 100% subsidiary of Tata Housing, said, “Being a responsible developer, Tata Housing understands, values and respects customer sentiments. There is a lot of emotion attached to the decision of buying a home and hence, this festive season we wanted to do something unique for our customers’ which they have never witnessed before. We have introduced the convenience of buying a home at a booking price of just Rs 1 lakh and the rest to be paid through interest free installments directly to Tata Housing. More than setting us apart from the festive offers clutter, this offer is about giving customers’ an opportunity and convenience of owning a home without the burden of long term loan with interest.”


“Customers can now avoid paying interest on the installments which they would take up as a loan from bank or third party and instead pay the actual worth of the apartment directly to us through convenient interest free installments. We cater to the low-cost and affordable consumer segments and building homes is not just a business venture but it is about touching customers’ lives through our projects. Our customers have always been our priority and giving them a good value proposition is of utmost importance whether when buying a property from us or living in it”, he added.

New Haven is the first green township off Tumkur Road; one of the city’s fastest developing corridors. Close to the Golden Palms Resort, surrounded by lush green nature and designed by internationally acclaimed architects Callison, USA homes here are equipped with all the modern amenities and let you live a premium lifestyle in agree location. Conceptualised as a national brand, ‘New Haven’ will meet the homebuyers' full spectrum of lifestyle needs at an affordable price.

New Haven is pleasantly located amidst the hills and lush greenery of Tumkur. It offers all the locational advantages of the area but doesn’t stop there. The project offers all amenities essential for modern day living – swimming pool, a well-equipped gymnasium, retail shopping facilities and an indoor games room. The project will follow an integrated sustainable township approach and is conceptualized and developed with a vision to create a positive ecosystem for the neighborhood and the community. The project offers over 1800, 2 & 3 BHK apartments in 11 to 15 storied towers. The association of New Haven, Bengaluru with nature begins with the master design layout itself, where the network of buildings is reminiscent of inter-connected staggering organic tree branches. In elevation view, the towers gives a stepped terraced formation, recalls the European medieval town

Tata Housing wishes all its consumers a prosperous New Year and good luck in all their new investments.

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